Wednesday, July 14, 2010

Why I should be hired by the Detroit Red Wings

At this point we have all seen the listing for the Social Networking Coordinator with the Detroit Red Wings. Many of us have probably filled out the application via Teamwork Online; maybe even called the front office to check on the status. However, isn't the job for Social Media? Maybe I should use social media to demonstrate why I, Monica McAlister, should be hired by the Detroit Red Wings to be their Social Networking Coordinator.

I am going to use my Twitter and The Sin Bin Chronicles as a platform as to why I should be chosen from the hundreds of those that applied for the job.

Let's get started shall we?

The following are the Required Skills, Knowledge and Abilities from the job posting and my qualifications:

1. Bachelor degree in Communications, Photography, Business or related degree. Equivalent experience may be considered in lieu of formal education.

Started my post secondary education at Baker College in Flint, Michigan with a concentration in Marketing. After three years of study at Baker College I transfer ed to the University of Detroit Mercy.

After moving from Michigan to the Washington D.C. metropolitan area I decided to go back to school to continue to educate myself by enrolling in the Sports Management program at George Mason University.

My educational background complements my professional background in using social media for the promotion of SlapShotSticker and their clients. Along promoting our products and options social media was also utilized to increase awareness of our clients fundraisers.

2. Minimum of two (2 years) experience in social media, networking, online content providers, graphic design or web administration.

Over the past decade I have been involved with social media tools in a variety of different rolls starting with message board moderation. From there I have gone on to message board administration, blogging, and blog marketing. Currently I am the Lead Writer for Howlin' Hockey a blog dedicated to the Phoenix Coyotes. I oversee not only the blog site but also the Twitter and Facebook pages associated with Howlin' Hockey. I currently also contribute to The Hockey Writers as their Minnesota Wild correspondent while keeping The Sin Bin Chronicles active to its readers.

3. Computer proficiency in Microsoft Office as well as working knowledge of PhotoShop, In-Design, HTML language, Audicity, switch file converters and file transfer protocols (FTP) sites.

In my professional background as both an Account Executive, Customer Service Associate and while working within Special Education I frequently used a variety different Microsoft Office applications along with many other specialty programs that had been developed for specific professional environments.

4. Demonstrated ability to cultivate relationships with internal and external contacts.

My ability to cultivate relationships within the sports industry can be demonstrated on my LinkedIn profile. Along with the following that I have cultivated on Twitter for both my account and for Howlin' Hockey are examples of relationship building.

5. Evidence of highly developed verbal and written communication skills.

Online you cannot judge my verbal communication skills without the assistance of a video. Therefore, any questions, comments, concerns about my campaigning for the position of Social Networking Coordinator with the Detroit Red Wings can be directed to me below in the comment field and I will address them with a video.

Examples of my written communication can be viewed either here on The Sin Bin Chronicles, or at The Hockey Writers, Howlin' Hockey and in 140 characters or less on Twitter.

6. Demonstrated initiative and results-oriented project management skills and the ability to work independently.

Two-years experience in an educational setting (Special Education) helped cultivate my project management skills. Each student that receives special education assistance has an Individual Education Plan (IEP) that document the said students objectives for the school year in addition to the state mandated benchmarks.

The creation of this "Why I should be hired by the Detroit Red Wings" campaign demonstrates my initiative.

7. Evidence of attention to detail, accuracy and a high level of conscientiousness to work.

Every detail is important when it comes to working in social media. Someone is always out there to point out your mistakes (either kindly with an e-mail or as the common practice is to flame a comment section of a blog or message board).

Having personal knowledge of the topic is not alone enough. Possessing the knowledge and skills to locate research in a database to back up your statements to produce a solid developed position is needed. When it comes to social media efficiency is key.

8. Highly developed analytical and problem solving skills.

Life is full of overcoming obstacles. Employment in customer/client based positions as both an Account Executive and as a Customer Service Associate would lead to working though complications that may arise. Being able to listen to what the complaint is is key to being able to solve the problem. Communication is key when it comes to working with people as is the position of Social Media Coordinator.

9. Demonstrated flexibility and adaptability skills.

My ability to be flexible and adaptive to my job can be demonstrated in my working in special education. As much planning as you may have done with the daily lesson plan and creating act ivies unforeseen complications can always arise and disrupt the environment. It is being able to compensate for disruptions and stay calm when working on the fly that makes someone successful.

Feel free to check out my profile on LinkedIn for further information on my educational and professional background.

Thank you for taking the time to review my qualifications and attributes as to why I should be chosen as the Social Networking Coordinator for the Detroit Red Wings.

Your support in this would be greatly appreciated by forwarding this on.


  1. I, Andy, hereby support this motion.

  2. Anonymous negative commenting is the lamest thing ever. Grow some balls!

  3. You should be hired. Says Juha. :D

  4. I say to the wings you can get a better person for the job!

  5. oups... you CAN'T get a better person!

  6. Hire this broad already!

  7. This comment has been removed by a blog administrator.